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Ise-ebi Spiny Lobster Set Meal at the Payao Direct Store, Okinawa

About halfway up Okinawa’s main island there’s a fishing port called Awase that tourists hardly ever stop at. It has a small seafood market called the Payao Direct Store. I went on a tip from someone who knows Okinawa well. The market opens fairly early, but the restaurant inside only starts serving at 11. I got there a bit early, so I looked around the market before the restaurant opened.

Frozen ise-ebi (spiny lobster)

Looks tasty.
A fish I don’t know.

Sea snails

The whole market

It’s really small. Feels more like a slightly large fish shop.
Still, it has everything you’d want.

Fish

An odd-looking fish

At 11 the restaurant finally opened.

What I ordered: the 1,800-yen ise-ebi grilled with sea urchin set meal.

A close-up.

A medium-sized ise-ebi, nicely grilled. One side is evenly spread with uni. There’s butter in it, so it was a little rich, but it’s really savory. The meat was so firm and springy that it was the best shrimp or lobster I’ve ever eaten. For 1,800 yen, that’s a real bargain.

Sashimi

Nice and fresh too.
The shell after I’d finished

It was really big.
It’s not easy to find, but it’s a place I’d love to go back to.

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